Creaton School 2024: the most creative students in Russia have been identified
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June 26 - 28, together with the Ministry of Culture of Russia and the Russian Cultural Foundation, the final of the first opencompetition among schools of creative industries in the format of the ideageneration marathon "Creaton SCHOOL – 2024" was held.
In total, 40 applications were received from schoolsof creative industries for the qualifying stage of the competition. Theexperts selected 16 teams. Representatives of 15 regions gathered in Moscowin June to participate in the final stage of the Creaton. The task briefingswere provided by the vertical video application Yappy and the national videohosting RUTUBE, which are part of Gazprom Media Holding. The partners of thecompetition were also ROSKULTPROEKT and the Library of Foreign Literature namedafter M. I. Rudomino.
For three days, the students not only developed creativesolutions to problems from large content platforms, but also exchanged ideasand contacts, visited the Sberoffice and the GES-2House of Culture, where they got acquainted with how creative business isorganized in practice.
In the final, the participants defended their competitiveprojects, and the jury members determined the best teams of schools of creativeindustries:
· The team from the Ulan-Ude School of CreativeIndustries (Republic of Buryatia) became the best in developing content for theYappy platform.
· The best content for the Rutube platform wasprepared by the team of the School of Creative Industries from Novokuznetsk(Kemerovo region).
· Teams from Voronezh, Novosibirsk, Kemerovo,Belgorod, Kursk, Balakovo (Saratov region), Cherkessk (Karachay-CherkessRepublic), Khanty-Mansiysk and Tomsk received special prizes from theorganizers of the Creaton.
"The Creaton or idea generation marathon is a newcross–industry format. With its help, we strive to effectively integrateeducational institutions and their students into the activities of realbusinesses from the creative industries. First of all, here we mean schools ofcreative industries, the number of which will reach 240 institutions across thecountry by 2030, and the number of students will be about 25,000 students. Inorder to establish stable ties between education and business in a few years,it is already necessary to build conditions for such relations at the whole country. Our Creatoncopes with this task perfectly," — Igor M. Namakonov.
